It is a most extraordinary thing, but I never read a patent medicine advertisement without being impelled to the conclusion that I am suffering from the particular disease therein dealt with in its most virulent form.
– Jerome K. Jerome
What people fear most about tragedy is its randomness – a taxi cab jumps the curb and hits a pedestrian, a gun misfires and kills a bystander. Better to have some rational cause and effect between incident and injury. And if cause and effect aren’t possible, better that there at least be some reward for all the suffering.
– Jeffrey Kluger