It is nat honest; it may nat avaunce,
For to deelen with no swich poraille,
But al with riche and selleres of vitaille.

– Geoffrey Chaucer

The Canterbury Tales, General Prologue. There is no percentage in dealing with poor people, so deal with the rich and big victuallers instead. That’s the Friar’s Commandments for living the good life all rolled up into one. It doesn’t quite sound like the job description for a Friar.