All company bosses want a policy on corporate social responsibility. The positive effect is hard to quantify, but the negative consequences of a disaster are enormous. – Noreena Hertz
It’s possible that Generation Facebook, accustomed as it is to a whole range of experiences that it only imbibes online, doesn’t have the same need for physical interaction in order to be creative as previous generations still do. It’s possible that Generation Facebook can co-create and collaborate quite happily from afar. – Noreena Hertz
What about those who help growth indirectly, those who stay at home and look after others – mothers, carers of elderly parents or sick relatives who save the state millions of pounds annually. What is their worth? How is their value to be determined? – Noreena Hertz
Get into the habit of imagining an alternate scenario. By posing such ‘imagine if’ questions… we can distance ourselves from the frames, cues, anchors and rhetoric that might be affecting us. – Noreena Hertz
If somebody tweets ‘I like Coca-Cola,’ does that mean that they’re actually going to buy Coca-Cola? One can? Two cans? Three cans? If they retweet someone else’s Tweet, does that mean they’re going to buy it? – Noreena Hertz
So key for making smart decisions is a mindset that actively monitors and is open to shifting tides and new information, one that is acutely aware that the interplay between our environment and its outcomes is ever in flux. – Noreena Hertz
I don’t believe you can reduce the world to a mathematical formula. I start with the world, assume it’s complicated, and ask where can I get help from a whole range of disciplines. – Noreena Hertz
People are looking for certainty. The more complex the world becomes, the more people look for people to give them certainty and tell them what to do. During the past few years of actively thinking about this, there is one thing that I have accepted: certainty is not out there. There is not one strategy to follow, and that’s OK. – Noreena Hertz
I really believe in a globalist agenda, but globalization isn’t just allowing companies to trade freely all over the world. It’s about what types of rights and responsibilities come with that. – Noreena Hertz
Surely in a world of email, video conferencing and virtual assistants, isn’t being expected to show up at the office extremely anachronistic? Yet to date it seems that where one works does matter. That creativity and innovation do feed off physical interactions between people. – Noreena Hertz
I’m really looking at questions of power, navigation, and spin. Then I am also looking for real-world stories that give me greater insight into smart and new ways of thinking. – Noreena Hertz
Email is having an increasingly pernicious effect. Not only is it having a perceptible effect on productivity, it’s skewing what it is we focus on. The immediate increasingly crowds out the important. – Noreena Hertz
We are living in a time in which movies such as ‘Super Size Me’ and ‘An Inconvenient Truth’ have made box-office history, and books such as ‘No Logo’ and my own, ‘The Silent Takeover,’ are bestsellers. – Noreena Hertz
All of us show bias when it comes to what information we take in. We typically focus on anything that agrees with the outcome we want. – Noreena Hertz
Goodwill and reputation are intangibles, but they are the keys to business success. Since they are also inexorably linked to social values, it follows that a change in social norms will have a significant impact on profits. – Noreena Hertz
Women who have managed to get successful normally have had to carve out pretty much their own route for doing it, because there are few roadmaps for how, as a woman, you become successful. You think about having to do it yourself, you carve your own way. Does that relate to being Jewish? – Noreena Hertz
Employees speak of being fearful opening emails and feeling increasingly helpless in the face of the deluge. Physiologically, we now know that the state of continuous disruption puts us into a constant state of hormone-induced stress. – Noreena Hertz
When it comes to getting more women into parliament, politicians have at least started to take active measures. The British Labour Party introduced all-female shortlists in 1997. – Noreena Hertz
We are beginning to see a fundamental outrage at the whole interconnected mess of a system: at energy companies who record massive profits, yet allow pensioners to struggle to stay warm in winter; at CEOs who can earn up to a 1,000 times the salary of their average worker; and soon, any day now, at those politicians who allowed this to happen. – Noreena Hertz
The problem lies with us: we’ve become addicted to experts. We’ve become addicted to their certainty, their assuredness, their definitiveness, and in the process, we have ceded our responsibility, substituting our intellect and our intelligence for their supposed words of wisdom. – Noreena Hertz
With clothing being designed that allows you to be hugged virtually, video conferencing becoming ever sharper, and our social and romantic lives increasingly taking place online, the gap between the physical and the virtual is getting ever smaller. – Noreena Hertz