Mass transportation is doomed to failure in North America because a person’s car is the only place where he can be alone and think. – Marshall McLuhan
Politics will eventually be replaced by imagery. The politician will be only too happy to abdicate in favor of his image, because the image will be much more powerful than he could ever be. – Marshall McLuhan
All media exist to invest our lives with artificial perceptions and arbitrary values. – Marshall McLuhan
As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of ‘do it yourself.’ – Marshall McLuhan
Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials. – Marshall McLuhan
A point of view can be a dangerous luxury when substituted for insight and understanding. – Marshall McLuhan
Our Age of Anxiety is, in great part, the result of trying to do today’s job with yesterday’s tools and yesterday’s concepts. – Marshall McLuhan
Where the whole man is involved there is no work. Work begins with the division of labor. – Marshall McLuhan
The scientist rigorously defends his right to be ignorant of almost everything except his specialty. – Marshall McLuhan
I think of art, at its most significant, as a DEW line, a Distant Early Warning system that can always be relied on to tell the old culture what is beginning to happen to it. – Marshall McLuhan
When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves. – Marshall McLuhan
The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar. – Marshall McLuhan