On engagement, we’re already seeing that mobile users are more likely to be daily active users than desktop users. They’re more likely to use Facebook six or seven days of the week. – Mark Zuckerberg
Open Graph is a language for structuring content and sharing that goes on in other apps, and we’re continuing to build it out longer term. But we found we need to build more specific experiences around categories like music or movies. Where we’ve taken the time to build those specific experiences, stuff has gone quite well. – Mark Zuckerberg
Facebook was not originally created to be a company. It was built to accomplish a social mission – to make the world more open and connected. – Mark Zuckerberg
If you grew up, and you never had a computer, and you’ve never used the Internet, and someone asked you if you wanted to buy a data plan, your response would be ‘What’s a data plan, and why would I want to use this?’ – Mark Zuckerberg
The biggest risk is not taking any risk… In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks. – Mark Zuckerberg
When you give everyone a voice and give people power, the system usually ends up in a really good place. So, what we view our role as, is giving people that power. – Mark Zuckerberg
Connectivity just can’t be a privilege for people in the richest countries. We believe that connecting everyone in the world is one of the great challenges of our generation, and that’s why we are happy to play whatever small part in that that we can. – Mark Zuckerberg
Our mission is to connect every person in the world. You don’t do that by having a service people pay for. – Mark Zuckerberg
While some doubted that connecting the world was actually important, we were building. While others doubted that this would be sustainable, you were forming lasting connections. We just cared more about connecting the world than anyone else. And we still do today. – Mark Zuckerberg
Health is certainly extremely important, and we’ve done a number of things at Facebook to help improve global health and work in that area, and I am excited to do more there, too. But the reality is that it’s not an either-or. People need to be healthy and be able to have the Internet as a backbone to connect them to the whole economy. – Mark Zuckerberg
There is a huge need and a huge opportunity to get everyone in the world connected, to give everyone a voice and to help transform society for the future. The scale of the technology and infrastructure that must be built is unprecedented, and we believe this is the most important problem we can focus on. – Mark Zuckerberg
All of my friends who have younger siblings who are going to college or high school – my number one piece of advice is: You should learn how to program. – Mark Zuckerberg
Working with a lot of people at the same time is a task. I really like making stuff and getting stuff done. One of the things I really liked about Facebook was that I could always move so quickly. I wrote the original application in, like, nine days at the end of January. – Mark Zuckerberg
A lot of people are focused on taking over the world or doing the biggest thing and getting the most users. I think part of making a difference and doing something cool is focusing intensely. – Mark Zuckerberg
Facebook is really about communicating and telling stories… We think that people can really help spread awareness of organ donation and that they want to participate in this to their friends. And that can be a big part of helping solve the crisis that’s out there. – Mark Zuckerberg
Once you have a product that you are happy with, you the need to centralize things to continue growth. – Mark Zuckerberg
No one has done a study on this, as far as I can tell, but I think Facebook might be the first place where a large number of people have come out. We didn’t create that – society was generally ready for that. I think this is just part of the general trend that we talked about, about society being more open, and I think that’s good. – Mark Zuckerberg
It used to be the case, like you’d switch jobs, and then maybe you wouldn’t keep in touch with all the people that you knew from that old job, just because it was too hard. But one of the things that Facebook does is it makes it really easy to just stay in touch with all these people. – Mark Zuckerberg
My goal was never to just create a company. A lot of people misinterpret that, as if I don’t care about revenue or profit or any of those things. But what not being just a company means to me is not being just that – building something that actually makes a really big change in the world. – Mark Zuckerberg
I feel like the thing we can do is celebrate people doing great work and create more cultural momentum and awareness that this is an important thing in the world. So when the next economic crisis hits and people are talking about where to cut from the budget, science isn’t the thing. – Mark Zuckerberg
We help Chinese companies grow their customers abroad. They use Facebook ads to find more customers. For example, Lenovo used Facebook ads to sell its new phone. In China, I also see economic growth. We admire it. – Mark Zuckerberg
When I was in college I did a lot of stupid things and I don’t want to make an excuse for that. Some of the things that people accuse me of are true, some of them aren’t. There are pranks, IMs. – Mark Zuckerberg
I mean, we’ve built a lot of products that we think are good, and will help people share photos and share videos and write messages to each other. But it’s really all about how people are spreading Facebook around the world in all these different countries. And that’s what’s so amazing about the scale that it’s at today. – Mark Zuckerberg
I actually do think you’re seeing this trend towards organizations just caring more about their brand and engaging. And so I think Home Depot will want to humanize itself. I think that’s a lot of why companies are starting blogs, are just giving more insight into what’s going on with them. – Mark Zuckerberg
I remember flying in, driving down 101 in a cab, and passing by all these tech companies like Yahoo! I remember thinking, ‘Maybe someday we’ll build a company. This probably isn’t it, but one day we will.’ – Mark Zuckerberg
It’s a juicy thing to say we’re building a phone, which is why people want to write about it. But it’s so clearly the wrong strategy for us. – Mark Zuckerberg